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Amazon Echo Look Review – Take Fun Selfies of Your OOTD

Amazon Echo Look is the newest Echo in Amazon’s line of Echo devices and is our gadget of the week.

If you are into fashion, selfies or just want a digital full-length mirror, meet the Amazon Echo Look. It has all the features of a traditional Amazon Echo with the added benefit of a camera.  

Amazon Echo Look Review

Let’s give the Amazon Echo Look review and deep dive to see what this gadget is, how to use it and who will be using it. 

| Amazon Echo Look Review - Take Fun Selfies of Your OOTD
amazon echo look review

We are huge fans of the Amazon Echo. Here are our favorite Amazon Echo uses. Let’s give the newest Amazon device a review to see what it is all about and how it compares to the Echo and Dot.

See Yourself From Every Angle

Using just your voice, you can easily take full-length photos, short videos with the Echo Look’s hands-free camera.

| Amazon Echo Look Review - Take Fun Selfies of Your OOTD

You can take full-length photos or short videos so you can see a 360-degree view of your outfit. Using the app, you can create a personal lookbook, browse your outfits, and use computer vision-based background blur to make your outfits pop.

Echo Look Camera

The Echo Look’s camera includes a built-in LED lighting, depth-sensing camera, and computer vision-based background blur. You will be able to see yourself from every angle with the companion app.
Amazon Echo Look Review - Wall Mount
amazon echo look camera

The Amazon Echo Look can be hung on a wall, or can sit on your shelf. 

Style Check

One of the features Amazon Echo Look features that I am hearing a lot about is the Style Check. While this gadget hasn’t launched to the public, just yet – the full deets of what Style Check will do are unknown. The idea is that it’s a new service that combines machine learning algorithms with advice from fashion specialists.

| Amazon Echo Look Review - Take Fun Selfies of Your OOTD

From Amazon:

Echo Look helps you discover new brands and styles inspired by your lookbook.

Style Check keeps your look on point using advanced machine learning algorithms and advice from fashion specialists. Submit two photos for a second opinion on which outfit looks best on you based on fit, color, styling, and current trends. Over time, these decisions get smarter through your feedback and input from our team of experienced fashion specialists.

With rumors of Amazon wanting to get more involved in the clothing industry, this device that merges technology and fashion is a sure fit. 

In addition to the camera, Style Check – the Echo Look features all of your favorite Echo features:

  • Ask Alexa to read the news and audiobooks, set alarms, get traffic and weather updates, control smart home devices, play music, and more
  • Always getting smarter and adding new features, plus thousands of skills like Starbucks, Fitbit, NPR, and more

Who Will Buy the Echo Look?

Amazon has a specific audience for the Echo Look. Here is who will be purchasing this camera device.

| Amazon Echo Look Review - Take Fun Selfies of Your OOTD

Fashion Bloggers and Influencers

The first thing that came to mind when seeing the Amazon Echo Look is #OOTD (outfit of the day.) For anyone who follows anyone in fashion on Instagram, you most likely are familiar with the daily selfies featuring outfits from beauty and fashion influencers. I can see the Echo Look being a great tool for fashion bloggers and influencers. 

Teenagers, Selfie Lovers and the Fashion Conscience

My daughter has already asked if I heard about this. I can see teens, selfie lovers and fashion conscience loving this device. It would be super fun to do daily photos of babies with this device as well. 

Don’t miss our Amazon memes!

While the focus maybe on fashion, I can see others grasping onto the Echo Look as well. I am surprised Amazon hasn’t used this as a security camera. With the numerous DIY security systems on the market – I can see the Echo Look being open to a larger audience if Amazon had gone this way. 

Read about the Amazon Echo Dot

What Are Your Thoughts on the Echo Look?