Shoot Now – Focus Later? Meet Lytro

Shoot Now – Focus Later? Meet Lytro

Lytro, the first light field camera

Lytro, the first light field camera

You digital moms know what I’m talking about: you take your iPhone or mobile phone out – shoot a pic because your kid looks extra cute (or is possibly getting into trouble) – and WHAM – the focus just isn’t right. You wanted the focus on your kid not the cereal box that he dumped out.

Lytro let's you shoot first and focus later.

Lytro let’s you shoot first and focus later..

Meet Lytro.  Lytro is a light field camera that will allow you to do the unimaginable with your photos.

Lytro allows you to take a picture and then later adjust the object that you are focusing in on.  And that’s just the start of it!

Lytro will debut the first light field camera for everyone. OK – you’re not everyone. You are a beautiful, unique snowflake. And you deserve an amazing camera that lets you capture life’s singular moments, like baby’s first steps not second, with maximum magic and minimum hassle. No more fighting with dials and settings and modes. No more flat, boring, static photographs. With a Lytro, you unleash the light.

Lytro let’s you shoot first – then focus later.

 

Cool, huh? Wanna know what else is amazing? Lytro will automatically capture pictures that can be viewed in 3D.

By recording the light field instead of a photograph, Lytro will let you choose how to view your living pictures. So, in addition to refocusing pictures you shoot with a Lytro, you can also switch seamlessly between 2D and 3D views.

httpv://www.youtube.com/watch?v=D_aAqAvf43g&feature=player_embedded

Lytro questions that are still outstanding:

  • What does Lytro look like?
  • What other features will be included?
  • When will Lytro be released?
  • How much will Lytro cost?
  • What file format will Lytro images  produce?

Learn more at lytro.com

Is This The Start of a Picture Revolution? Thoughts? When Will Canon Buy Lytro?