Today we got official word that Disney has purchased Babble. Babble will now be housed under Disney Interactive.
Brooke Chaffin from Disney Interactive writes:
With the addition of Babble, Disney is embracing a new genre of storytellers – parents who are able to eloquently, honestly and often, humorously, share true stories from their daily lives that resonate with moms and dads.
The founders and team at Babble have dedicated themselves to nurturing and to providing a platform for these voices. All of us at Disney are committed to expanding this platform to bring your voices to a broader audience.
We are so pleased to welcome Babble and the vibrant community of writers, bloggers, and readers whose collective contributions have helped develop this very special place.
I am totally stoked for the fabulous team at Babble.
Smart buy Disney! Why? Because KIDS LOVE them some Disney and who talks about anything their kids love? Moms and mommy bloggers. And who does Babble know? Okay, I think you can get where I’m headed.
Anywho, so in some weird way I now blog for an entity of Disney. That makes these two kids and this mom VERY happy.