
the wilderness downtown
I’m a senior citizen in the digital world.
New things come out of this web everyday – but then a day like to day happens and I am left again in awe of creativity.
In my office, prepping for a meeting with Fain walks in needing a computer with CHROME. Her old school laptop with restrictions that won’t let her play solitaire wasn’t letting her view a site, she must see. Happy to help, not sure what the heck she is needing… I open a tab, and type in thewildernessdowntown.com
The Wilderness Downtown
Confused by what this was – just thought she needed something for a meeting – we spent the next 5 minutes in a total state of amazement.
Stop what you are doing – and do this.
- Open CHROME.
- Visit thewildernessdowntown.com
- Turn up your speakers.
- Watch on a large monitor
- Close all other windows
- Type in “The address of the home you grew up”
- Click SEARCH
- Wait patiently…. waiting waiting….
- Click Play Film
I’ve watched 3 times. I should be eating lunch. This is too good not too share!
This is an interactive film – but I’d say it’s a music video set in motion for Arcade Fire’s “We Used to Wait For It” – how could I not of known about this band before? The brillance of this – they just made 1 customer.
The one negative to this interactive film vs a YouTube video? I can’t see how many people have viewed. I would LOVE to see the Google Analytics stats on this.
The Story Behind The Wilderness Downtown
Arcade Fire is who you listen to — the song in The Wilderness Downtown is “We Used to Wait.”
Chris Milk and a team of brilliant programmers led by Aaron Koblin created this web masterpiece. Using a ton of creativity and crazy mad HTML5 programming skills — The Wilderness Downtown brings together sound and motion into a web experience like no other. In my 20 years (I was a wee tweenager on Gopher, yes – I am a geek. Always have been, will always be.) – this is huge.
Huge kudos to Chris Milk, Aaron Koblin and their programming teams (and Google) on this web experience. You have made my day complete. And I sadly wanted to cry when I saw my childhood home on the screen.
Postcard
In the movie it prompts you to write a letter to your adult self – here is my postcard to me.





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